• Our differentiation is centered in our dual mastery of both Internet applications and strategic competitive advantage. The expertise we offer is that rare jewel - an understanding of the strategic application of Internet technology to achieve real business benefits.
• We look at how the technological advantages supplied by the Internet might benefit an organisation. To do this we obtain an understanding of your objectives, directions, culture, focus and your organisations core value - its differentiations and unique advantages.
• We translate your organisational uniqueness into an Internet presence that will provide a compelling, strategic, competitive advantage.

BUSINESS RESULTS FOCUS

• Typically we would jointly develop a series of business objectives and determine the best way to achieve them. We have a number of methodologies developed over the years to achieve most online goals.
• Secondly, depending on the clients brief, we look at how the application of Internet, Intranet and Extranet technology might increase service, reduce costs and/or provide a particular competitive advantage.
• We also, as a matter of course, examine whether there are any immediate problems that could be quickly solved by the application of Internet technology.

UNIQUE SELLING POINT (USP)

• There are many technically proficient web design companies about. There are many good strategic consultants about. But to find an in depth, coal face understanding of internet deployment and real business problem solving (and achieving serious competitive advantage) within the same organisation is uncommon.

ONLINE / TRADITIONAL MARKETING EXPERTISE

• Being found by search engines such as Google is of paramount importance. Web sites are being launched at the rate of more than one per second and most will be visited infrequently at best. The process of designing your web site specifically for search engines is known as search engine optimisation (SEO). Optimised web sites are found by search engines, non-optimised sites are not. Net Age is experienced in SEO as well as online marketing avenues such as Google's adwords.
• We understand traditional marketing - pricing for penetration, marketing mix's, BCG product matrix's etc. This enables us to speak the same language as your marketing people and to propose and implement meaningful online marketing plans.

PROVEN TIME & AGAIN

• We are a proven performer. We have successfully implemented online identities for major and small business as well as government departments. (See clients). We have been building successful web sites since 1995. How many web design organisations can say that?

LOW COST / RAPID RESPONSE

• Finally, we are small and nimble, quick to respond and produce the goods. Our size provides for low overheads and a lower costs structure. Our low cost structure enabled us to adopt the "value pricing" model to achieve market share gains. Specifically, the value pricing model requires we consistently deliver a superior service at a lower cost.